<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:googleplay="http://www.google.com/schemas/play-podcasts/1.0"><channel><title><![CDATA[Carl's Blog]]></title><description><![CDATA[Open source thoughts on startups and technology.]]></description><link>https://blog.carlcortright.com</link><image><url>https://substackcdn.com/image/fetch/$s_!tPoo!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F72a5c14a-2709-4a23-9d9a-509b6b45f28a_886x886.png</url><title>Carl&apos;s Blog</title><link>https://blog.carlcortright.com</link></image><generator>Substack</generator><lastBuildDate>Tue, 16 Jun 2026 01:34:07 GMT</lastBuildDate><atom:link href="https://blog.carlcortright.com/feed" rel="self" type="application/rss+xml"/><copyright><![CDATA[Carl Cortright]]></copyright><language><![CDATA[en]]></language><webMaster><![CDATA[excelholdings@substack.com]]></webMaster><itunes:owner><itunes:email><![CDATA[excelholdings@substack.com]]></itunes:email><itunes:name><![CDATA[Carl Cortright]]></itunes:name></itunes:owner><itunes:author><![CDATA[Carl Cortright]]></itunes:author><googleplay:owner><![CDATA[excelholdings@substack.com]]></googleplay:owner><googleplay:email><![CDATA[excelholdings@substack.com]]></googleplay:email><googleplay:author><![CDATA[Carl Cortright]]></googleplay:author><itunes:block><![CDATA[Yes]]></itunes:block><item><title><![CDATA[Reflecting on a Year of Continious Sobriety]]></title><link>https://blog.carlcortright.com/p/reflecting-on-a-year-of-continious</link><guid isPermaLink="false">https://blog.carlcortright.com/p/reflecting-on-a-year-of-continious</guid><dc:creator><![CDATA[Carl Cortright]]></dc:creator><pubDate>Sun, 14 Jun 2026 23:06:33 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!tPoo!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F72a5c14a-2709-4a23-9d9a-509b6b45f28a_886x886.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>It&#8217;s surreal writing this post.</p><p>I&#8217;ve written on this blog before about my journey with sobriety (and many posts are subtly sobriety adjacent), but I thought it was worth reflecting a bit on the past year of complete, continuous sobriety and how that experience has changed me. I say &#8220;continuous&#8220; because of how committed to absolute honesty I am - it would be easy to say I was &#8220;sober&#8220; since over a year and a half ago, but it wouldn&#8217;t be honest to the slip up I had last June. This is the longest period of sobriety I&#8217;ve had since I was a teenager, and <em>I&#8217;m extremely happy to have gotten here and grateful for the friends and family who supported me</em>.</p><p>As I was thinking about what I&#8217;d want to write about, the main topic that came to mind was <em><strong>what it&#8217;s like now</strong></em>. If you last interacted with the <em><strong>old me</strong>,</em> now close to more than two years ago before I started this journey, you might have had a very different experience than interacting with <em><strong>the current me now</strong></em>. I&#8217;ve even spent a lot of time correcting certain attitudes and motives with many folks from my drinking days with the people I was closest with. This has given me a lot of peace in life, confidence in being <em>myself</em> without any mind altering substances, and a foundation that has built many long standing friendships and relationships. I actually don&#8217;t want to shut the door on those experiences because the act of showing up differently going forward has built more depth with the people I care about most (in most cases). </p><p>That&#8217;s something I&#8217;m very proud of because it means that my actions today are an opportunity for the <em>current me</em> to correct any mis-attitudes that the <em>old me</em> might have had (which of course wasn&#8217;t ever always all bad, but there were some threads that needed correcting). </p><p>On an emotional level, I&#8217;m extremely grateful because without the filter of mind altering substances I constantly feel grounded. This is especially important during times of high stress or uncertainty. Over the last year life hasn&#8217;t been perfectly &#8220;happy&#8220; and I&#8217;ve realized I don&#8217;t even want things to always be amazing. It&#8217;s such a blessing to be able to lose people you love and actually show up in a way that is supportive for family or deal with difficult or intense situations with generally more grace, forgiveness, or understanding. These things happen all the time, but how you deal with them is make or break. No one is perfect, but with a sober foundation I have confidence that I can face the hard stuff and come up with the right solutions. It&#8217;s not about always winning but about handling the losses in the right ways, not carrying resentments, and having a little faith that maybe it was all for a reason. </p><p>As I get deeper into sobriety, I&#8217;ve learned too about how my desire to drink was an escape from some emotion that I didn&#8217;t want to be feeling. I think the world builds so much stigma about alcohol but I did it with many other things too. At one point a whole pot of coffee before 2pm was a regular thing just to change the feelings that I was feeling about my first company - no wonder I could sometimes get anxious! </p><p>The shift towards experiencing these emotions instead of avoiding them though not only made me stop those behaviors but also helped me show up better and really understand myself. I&#8217;d recommend this to anyone regardless of how they identify. It increased my quality of life 10x both because of how much better directed my actions are but also because when you focus on feeling those feelings all of a sudden they don&#8217;t feel so immediately intense. I know so many people who do this with every other form of coping. Once you solve that root issue though, the desire goes away and it&#8217;s amazing. I would encourage anyone who&#8217;s thinking about making a change like this to double down and do it.</p><p><em>Why am I writing about it?</em> It&#8217;s been something that everyone important in my life knows about, and although I&#8217;m aware of the downsides being public, I&#8217;m proud of that fact. It&#8217;s also become an opportunity for people who I might know to see an example of someone where this works where so much of the world &#8220;works&#8221; a different way. In a few lucky cases I know that&#8217;s been enough for people I know to make a change in their lives and I think the reward of helping other people make that jump is enough to justify any downside. </p><p>I hope I never have to re-own resetting this timeline, but even if I do the lessons carry in so many valuable ways. Here&#8217;s to another year! </p><p> </p><p></p><p></p><p></p>]]></content:encoded></item><item><title><![CDATA[Insight is All You Need]]></title><link>https://blog.carlcortright.com/p/insight-is-all-you-need</link><guid isPermaLink="false">https://blog.carlcortright.com/p/insight-is-all-you-need</guid><dc:creator><![CDATA[Carl Cortright]]></dc:creator><pubDate>Wed, 10 Jun 2026 15:20:28 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!tPoo!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F72a5c14a-2709-4a23-9d9a-509b6b45f28a_886x886.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>A few weeks ago, I used Replit to build a website called Inkprint. It is a website that allows people to demo tattoos on their own skin. When I was building this, I didn&#8217;t really have an idea of who the customer was, besides the fact that I wanted to demo out some tattoos because I was thinking about getting a new one.</p><p>I got into a deep dive and spent a whole afternoon, about six hours, building out this website. It was really impressive. I was able to integrate Stripe, authentication, and all the AI models needed very, very quickly, and get it all deployed. It was super exciting, and I was super grateful to have had the opportunity to do that.</p><p><strong>The Classic Mistake</strong></p><p>Later that week, though, I looked at what tattoo artists think of AI models in tattoo art. What is funny is that there is so much more a tattoo artist does to convince a person, or to help them iterate towards the idea they would actually want on their skin for their entire life.</p><p>What I realized was that, even though I had an idea for a product, I made a very classic mistake. I didn&#8217;t really fully understand what the customer wanted or needed, and I wasn&#8217;t sitting in the shoes of the customer. As a customer who goes to a tattoo shop, I want the person to help me figure out and validate that what I want is a good or fun idea, help me iterate on the art, and then add it in a way that is a good experience. AI doesn&#8217;t necessarily help you do that.</p><p>In terms of building something someone actually wants, you would actually probably be much better off creating a website that allows tattoo artists to better manage their inbound via Instagram, rather than creating an AI tattoo generator.</p><p><strong>The Chutes and Ladders of Startups</strong></p><p>This brings me to what I sort of call the chutes and ladders of startups. You can spend so much time iterating on the wrong idea and concept if you don&#8217;t truly understand the end customer or the dynamics of a market. Actually, it is the understanding that predicates any sort of success, because that understanding of the customer and of the market itself is what allows you to create the strategy that will then be successful.</p><p>Of course, you also need a bunch of execution, and I kind of bucket insight into execution. But it is actually about having the emotional maturity not to immediately jump to a market problem or get too caught up in excitement. While that excitement can feel good in the moment, it can be intellectually dishonest and lack the insight required to actually go and build the right product for the customer.</p><p><strong>The Danger of the Rabbit Hole:</strong> Excitement without insight can take you down rabbit holes that will effectively make you spend years working on things that don&#8217;t really matter. It can also make you try to take cheat codes that you think are cheat codes, but really are things that have been tried and are not loopholes. Instead, they are holes you can fall into and never come back out of when you&#8217;re navigating startup dilemmas.</p><p>On the other hand, at times you can find insights that are true hacks in the world that no one else has really found because you are the first person to really think of it and be able to execute on it. Those things can take you much, much further as a result too.</p><p><strong>Insight Over Execution</strong></p><p>My tattoo shop idea is a very simplified version of this, but this exists at scale for everything in startups. It is why insight is more valuable than most execution, even though there is sort of a trope that execution is what really matters.</p><blockquote><p><strong>You need to be able to build the product.</strong></p><p><strong>You need to be able to sell to the customers.</strong></p><p><strong>But more than that, you need to be able to understand what the customer and the market needs at a given point in time.</strong></p></blockquote><p>That, in and of itself, ends up being more of an art than a science, and it is one that is extremely, extremely, extremely rare in a person, and hard to replicate.</p>]]></content:encoded></item><item><title><![CDATA[Saying Goodbye to my Grandfather]]></title><link>https://blog.carlcortright.com/p/saying-goodbye-to-my-grandfather</link><guid isPermaLink="false">https://blog.carlcortright.com/p/saying-goodbye-to-my-grandfather</guid><dc:creator><![CDATA[Carl Cortright]]></dc:creator><pubDate>Thu, 04 Jun 2026 15:39:03 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!tPoo!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F72a5c14a-2709-4a23-9d9a-509b6b45f28a_886x886.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>My Grandfather passed last August and I wrote about it then, but during the funeral I had the opportunity to speak a small amount about him which meant the world to me. He was by far one of the greatest role models I&#8217;ve had in life. Although our lives were very different, who he was as a person gave me a template for how to show up in life, and I couldn&#8217;t be more grateful for the opportunity to get to know him this way. </p><p>I had the eulogy I gave for him written down and stored away. It&#8217;s definitely emotionally loaded, but has a good message about integrity and I thought it was worth sharing here eventually. </p><p>Here it is for anyone to check out, enjoy! </p><div><hr></div><p>Hey everyone. Over the past few days I&#8217;ve heard many great things about my grandfather and I&#8217;m grateful for all of the folks and family that came to celebrate his life. In many cases you knew him longer than I did. Many have shared fond memories, kind actions, and celebration of who he was. I&#8217;m thankful for my mom, aunts and uncle for giving me an opportunity to talk about him and I wanted to use the time I have to talk about what I&#8217;m most grateful for my grandfather for in life. For me, there were countless fishing trips, pontoon trips on the river, and soccer tournaments as a kid, but more than that my Grandfather was one of the strongest role models in my life. Before I talk about that, first, I wanted to by reading the prayer of Saint Francis of Assisi because to me it&#8217;s reminds me of many moments with my grandfather:</p><blockquote><p style="text-align: center;"><strong>Prayer of Saint Francis of Assisi</strong></p><p style="text-align: center;">Lord, make me an instrument of your peace</p><p style="text-align: center;">That where there is hatred, I may bring love.</p><p style="text-align: center;">That where there is wrong, I may bring the spirit of forgiveness.</p><p style="text-align: center;">That where there is discord, I may bring harmony.</p><p style="text-align: center;">That where there is error, I may bring truth.</p><p style="text-align: center;">That where there is doubt, I may bring faith.</p><p style="text-align: center;">That where there is despair, I may bring hope.</p><p style="text-align: center;">That where there are shadows, I may bring light.</p><p style="text-align: center;">That where there is sadness, I may bring joy.</p><p style="text-align: center;">Lord, grant that I may seek rather to comfort, than to be comforted.</p><p style="text-align: center;">To understand, than to be understood.</p><p style="text-align: center;">To love, than to be loved.</p><p style="text-align: center;">For it is by self-forgetting that one finds.</p><p style="text-align: center;">It is by forgiving that one is forgiven.</p><p style="text-align: center;">It is by dying that one awakens to Eternal Life.</p></blockquote><p style="text-align: center;"></p><p>When I was reflecting on what I was most grateful for from my grandfather, the thing that kept coming to mind wasn&#8217;t a specific moment or memory. It&#8217;s a lesson, but it wasn&#8217;t one he <em>explicitly taught me. </em>He never sat me down and gave me some big lecture as a kid saying &#8220;this is the way to do it!&#8221;. Instead I learned it by watching him, listening carefully, and then thinking to myself &#8220;that&#8217;s the kind of person I want to be too.&#8221;</p><p>It&#8217;s a lesson about integrity and character.</p><p>The definition of character is how people perceive your moral actions. It&#8217;s a sort of social currency based on reputation. When people say &#8220;he has good character&#8221; what they mean is that that person acts in a way that is morally good when other people are paying attention. It&#8217;s important, but not the core, to living a successful and happy life. You can have good external character by taking actions that people admire and respect but still fall short in other moments. There are many people out there in the world who want to be perceived as having good character just because they want to be liked by others.</p><p>Integrity, <em>on the other hand</em>, is what you do when other people <strong>aren&#8217;t watching</strong>. It can lead to good character, but whereas character is an external perception by other people, integrity is internal and core to who you are.</p><p>Integrity is service that puts others before yourself, not because it makes others like you, but purely because it&#8217;s the <strong>right thing to do</strong>. Integrity is having the humility to say &#8220;I don&#8217;t know, but let&#8217;s figure it out&#8221; and the courage to face your mistakes and ask &#8220;how do I make this right?&#8221; Integrity is leading with understanding instead of self-centerness in situations where it isn&#8217;t expected of you. It&#8217;s the strength to face your flaws and course correct for the benefit of other people in your life. Integrity is about patience and faith that things will work out, even when that is far from certain. It&#8217;s a way of living without fear but with a sense of bravery about the unknown and stewardship for the future. Having strong integrity means spending your life creating <em>much more value than you retain, taking less credit,</em> and defaulting to faith when things are uncertain or hard. You can&#8217;t force someone to have good integrity or teach it to kids. It&#8217;s something they choose on their own after seeing examples of it.</p><p>My grandfather had some of the strongest integrity of anyone I know and it reflected in the way people knew his character. What made my grandfather so special is that he had such strong integrity that he was able to show up and face his greatest fears instead of backing away.</p><p>The example of this that stood out the most to me was from around the time my grandmother passed, when I came back to see her one last time about a month before she died.</p><p>Some of you might not know this but my grandmother passed away last year from late-stage Alzheimer&#8217;s. My grandparents knew each other since they were young children, and after 70+ years together my grandmother started to get sick and my grandfather became her caregiver for basic things. It was a <em>big</em> flip in roles. He was an old-school family practice doctor and did everything he could to help her, knew exactly what was happening, all the way to the end. In those moments he made a conscious decision to be there for the person he loved most in this world.</p><p>I&#8217;m sure he had a lot of fear. Anyone would.</p><p>Those last few weeks, after years of disease, she was scared and confused. People with late-stage Alzheimer&#8217;s start to lose a lot of sense of themselves and it&#8217;s quite scary. Instead of giving into his fear too, my grandfather did everything in his power to do right by her. He held her hand. He would help feed her her favorite foods and get her up and around family at dinner. At night he would pull their hospital beds together so she would feel <em>safe</em>. He worked with the caregivers to make sure she wasn&#8217;t in pain. To the very end, she was his partner and he loved her more than anything. When she finally passed, he was there all the way through.</p><p>People appreciated his actions, but no one was there to give him some big award. He just did it because it was the <em>right thing to do to honor the person he had spent his life with</em>.</p><p>Seeing my grandfather do that showed me that I could have the courage to face my greatest fears too, and helped hammer that lesson home in a way that nothing else could.</p><p>No one is born this way. We&#8217;re all born with our own imperfections and flaws and will keep making mistakes, big and small, as long as we are alive. It&#8217;s part of being human. At some point in our lives, everyone is faced with a choice to put others before ourselves, and not everyone chooses the path of service that my grandfather took. It came through in many ways that people are talking about him today. Throughout his life, my grandfather made a <strong>conscious decision</strong> to stand up for what was right, take ownership, put in the work even when it isn&#8217;t easy, extend a helping hand to those who need it the most, and in the hardest possible moments over many, many years choose that love and service for others over his own desire for his own comfort. <strong>That&#8217;s the integrity</strong> <strong>he had which was so core to who he was.</strong></p><p>Grandpa, as we say goodbye <em>one last time</em> I wanted to say thank you for all of the good times and being a role model that I could look up too. I wouldn&#8217;t have learned that lesson without you. It leaves me with pride for where I came from and a sense of responsibility to make that same choice to deal more kindly with one another and live that good life you showed me.</p>]]></content:encoded></item><item><title><![CDATA[Ego, ambition, and alignment]]></title><link>https://blog.carlcortright.com/p/ego-ambition-and-alignment</link><guid isPermaLink="false">https://blog.carlcortright.com/p/ego-ambition-and-alignment</guid><dc:creator><![CDATA[Carl Cortright]]></dc:creator><pubDate>Sun, 31 May 2026 18:21:52 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!tPoo!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F72a5c14a-2709-4a23-9d9a-509b6b45f28a_886x886.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>There&#8217;s a trope, &#8220;every ambitious young man wants to be president.&#8220;</p><p>I think when I was a teenage and into young adulthood I had the equivalent of this sort of delusion. There&#8217;s something admirable in &#8220;saving the world&#8220; so to speak and to have the ability to &#8220;fix&#8220; the worlds problems. It&#8217;s pervasive in technology and Silicon Valley to the point where it&#8217;s become a meme. </p><p>The main problem with this way of thinking is that the delusion is that it&#8217;s &#8220;up to us&#8220; to somehow fix things. It is seeded on a belief that <em>we</em> are the one&#8217;s in control, that there is no God or higher power in the universe, and in the limit *yourself* must be the one to fix the problems in the world. That&#8217;s <em><strong>ego</strong></em> in a nutshell, something trying to convince you that you&#8217;re the center of the universe. Many ambitious young men believe that <em>they</em> will be the ones to be at the center of it all just like me. </p><p>Of all the ways for ego to manifest, I think that this <em><strong>ambition</strong></em><strong> is</strong> both one of the most well intentioned but also the most dangerous. I&#8217;ve seen it lead people down a path where they see themselves be the fixer long enough that eventually they become the problem. </p><p>Two years ago I started to form a belief in something higher, and with this my self-centered model of the world changed dramatically. It&#8217;s my responsibility to play a part, but I will never be the <em>orchestrator</em>. These are God&#8217;s projects, and at his direction, my hands get to work on them. God will make it work with or without me and I can rest easy on that, but while I am being given the grace to work on these endeavors I will happily take it because it gives me meaning. I&#8217;ll take his suggestions as best I can and keep building. It&#8217;s what I was built to do. </p><p>I call this mind shift <em><strong>alignment</strong></em>. The ability to look at thing things in my life, good and bad, and act in service to something higher even if I don&#8217;t quite understand that today. My intuition, experience, and even odd coincidences can help guide me there, and the result is better than anything I could have done on my own. It&#8217;s my part to play. There are other projects that aren&#8217;t companies too - relationships, family, friends where every single day I&#8217;m given this crazy blessing to have the opportunity to show up and do what&#8217;s right. I wouldn&#8217;t give anything for that and pray I never forget it what a gift that can be. </p>]]></content:encoded></item><item><title><![CDATA[Intuition as a Superpower in Entrepreneurial Decision Making]]></title><link>https://blog.carlcortright.com/p/intuition-as-a-superpower-in-entrepreneurial</link><guid isPermaLink="false">https://blog.carlcortright.com/p/intuition-as-a-superpower-in-entrepreneurial</guid><dc:creator><![CDATA[Carl Cortright]]></dc:creator><pubDate>Mon, 25 May 2026 20:29:59 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!tPoo!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F72a5c14a-2709-4a23-9d9a-509b6b45f28a_886x886.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Have you ever had one of those moments where you &#8220;just know what to do&#8220; as an entrepreneur? For me often these things come after struggling with certain problems for a long period of time, searching for clarity, and then finally getting that lightbulb moment where I know which actions to take. </p><blockquote><p>If prayer is you talking to God, then intuition is God talking to you.</p></blockquote><p>The more I&#8217;ve gotten these God shot intuitive moments the less I attribute them to &#8220;me&#8220; and more to some higher outside force that acts as a guide. I think for a while I used to like to take credit, but really this was just my ego taking credit for things it didn&#8217;t understand. </p><p>When I&#8217;m making my &#8220;own&#8221; decisions, I tend to be brought down the wrong path, have the wrong timing, and fail to consider every option. When I&#8217;m making decisions from my intuition or &#8220;gut&#8221; as most people call it, then I rarely (never) make missteps and am often executing at my peak. When building anything (companies, relationships etc) the biggest barrier is lost time&#8212;not money or resources. Intuition acts as a shortcut that helps you make the right decisions at the right times to make the right calls. </p><p><strong>When you discover this, it becomes imperative that you&#8217;re always making decisions from the position of your intuition instead of your rational mind</strong>. My mind has trained me that it is most likely wrong, whereas my intuition is almost always right. </p><h1>The Impact of Feelings and Emotions </h1><p>I used to not like certain emotions. I thought I wanted to be &#8220;happy&#8220; or in some way more free. More recently though I&#8217;ve started to think about emotions as &#8220;raw intuition&#8220; that hasn&#8217;t been fully processed. Most often, when I process those emotions, at the end I find myself receiving some form of intuition that ends up benefits me, helps me solve some previously unsolvable situation, and helps me avoid the pitfalls that would take more time or be exhausting.  </p><p>For a long time I didn&#8217;t think I wanted to feel fear, sadness, or disappointment. The truth is that these serve me quite well! The problem is when I avoid them and let them fester because it delays getting to the right action that comes at the end of letting that intuition be fully formed. </p><p>It&#8217;s actually <em><strong>great</strong></em> to have fear or anxiety, it means you&#8217;re on your way to getting the piece of intuition you need to move beyond that problem. Where things get sticky are when you avoid or deflect and try to not feel that feeling. Often times avoiding it leads me to taking some defective or self serving action. The point is to feel the feelings to help you get to clarity! The more you lean into feeling it and understanding it the sooner you can get to a resulting correct action. </p><p>I spent a long time in life trying to not feel feelings rather than understand them, strongly to my detriment. This is understandable! Especially in critical situations these feelings can be overwhelming. The best way to work with feelings is to note them, get curious, and process them thoroughly so you can find those intuitive decisions at the end of the tunnel. </p><h1>Reactions and Responses</h1><p>When I first started working on companies, I would have emotional reactions to everything. Some concrete examples of things that are emotionally reactive: </p><ul><li><p>Firing an underperforming employee before finishing a PIP</p></li><li><p>Lashing out at a lead investor for saying that we should have raised at a higher valuation</p></li><li><p>Firing a cofounder for being on Twitter too much </p></li></ul><p>In these moments where emotion meets rationality, <em>it is easy to make the wrong decision with the right inputs</em>. This is <em><strong>reactivity.</strong></em> The same feelings though when processed can become a superpower. When you&#8217;re afraid of that employee impacting the team, that investor not having the company&#8217;s best interest at heart impacting a board, or the cofounder&#8217;s ego getting in the way </p><p>Sometimes these might be the right <em>actions</em> but the wrong reactions that led to them. There are valid reasons for responding differently:</p><ul><li><p>Firing the employee can be the right decision, but it&#8217;s also important to send the right message to the rest of the team </p></li><li><p>Flagging that investor might not have the companies best interest at heart</p></li><li><p>Resetting team culture to be low ego and high ownership </p></li></ul><h1>Conclusion </h1><p>Intuition or gut based decision making is a superpower when it comes to building companies and many things in life. There&#8217;s a key to working with it that requires you to love and lean into feelings with curiosity rather than aversion or fear. The end result too is not running from feelings like I was but actually using them as leverage and tools to level up how you make decisions and navigate the world. </p><p> </p>]]></content:encoded></item><item><title><![CDATA[The Word "God"]]></title><link>https://blog.carlcortright.com/p/the-word-god</link><guid isPermaLink="false">https://blog.carlcortright.com/p/the-word-god</guid><dc:creator><![CDATA[Carl Cortright]]></dc:creator><pubDate>Mon, 25 May 2026 19:15:49 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!tPoo!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F72a5c14a-2709-4a23-9d9a-509b6b45f28a_886x886.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Mostly because I think I&#8217;m going to start writing here a bit more about spirituality, I wanted to clarify the use of this word. I think that it can be slightly heavy because of the common religious associations, but for my purposes &#8220;God&#8220; most closely maps to &#8220;Universal Consciousness&#8220;  or &#8220;Spirit of the Universe&#8220; and it&#8217;s not meant to be a specific religious affiliation. God is just the word that describes best what I&#8217;m talking about when I&#8217;m talking about how I think about certain ideas that I&#8217;m planning on publishing.  Thanks! </p>]]></content:encoded></item><item><title><![CDATA[Prediction Market and Consumer Crypto Marketing Protections]]></title><link>https://blog.carlcortright.com/p/prediction-market-and-consumer-crypto</link><guid isPermaLink="false">https://blog.carlcortright.com/p/prediction-market-and-consumer-crypto</guid><dc:creator><![CDATA[Carl Cortright]]></dc:creator><pubDate>Mon, 25 May 2026 15:49:04 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!tPoo!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F72a5c14a-2709-4a23-9d9a-509b6b45f28a_886x886.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>/rant</p><p>It feels like every day I see new launches around speculative / crypto driven businesses. I don&#8217;t think any of these things are inherently bad - speculation should be legal but I think the industry as a whole is missing tons of guardrails when it comes to marketing what these products truly are to retail investors. Every time I see it, it makes me angry. </p><p>The way that these products are being marketed masks the risk to retail investors who do not understand the way that proprietary trading and marketing making works in sophisticated markets. I believe these investors should be allowed to trade in these markets by virtue of freedom, but I don&#8217;t think the companies that are winning deserve the right to mask the risk or who they are trading against. </p><p>The thing that makes me the most frustrated is because the marketing and dealmaking rules aren&#8217;t clear it disadvantages the entrepreneurs trying to do things fairly - it&#8217;s impossible to win by playing fair in these markets against large companies that are being sleezy by masking the risk, creating social media hype that doesn&#8217;t disclose the way the markets work, and only catering to a small set of professional traders rather than every day users. I&#8217;ve lived the reality of competing with cheaters directly and it pisses me off that the cheating is still ongoing. By principle, when I was working in crypto I never did influencer or prop trading deals or traded meaningfully myself. We just let markets play out naturally. It&#8217;s disgusting and not something I want to be around. I&#8217;m embarrassed I was ever associated with the industry, and embarrassed for some former colleagues for engaging and profiting off of it. </p><p>We need better laws.</p><p>/endrant</p>]]></content:encoded></item><item><title><![CDATA[Sober Enough ]]></title><link>https://blog.carlcortright.com/p/sober-enough</link><guid isPermaLink="false">https://blog.carlcortright.com/p/sober-enough</guid><dc:creator><![CDATA[Carl Cortright]]></dc:creator><pubDate>Sun, 24 May 2026 18:30:33 GMT</pubDate><enclosure url="https://substackcdn.com/image/youtube/w_728,c_limit/Bh829Kv69Os" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>My good friend Phillip who alter egos as Mac Mercedes published some new music that I&#8217;ve been enjoying. The main reason I&#8217;m writing this post is to prove I was early so that when Phillip blows up and forgets about lil ol&#8217; me I can at least say I was first :)</p><div id="youtube2-Bh829Kv69Os" class="youtube-wrap" data-attrs="{&quot;videoId&quot;:&quot;Bh829Kv69Os&quot;,&quot;startTime&quot;:null,&quot;endTime&quot;:null}" data-component-name="Youtube2ToDOM"><div class="youtube-inner"><iframe src="https://www.youtube-nocookie.com/embed/Bh829Kv69Os?rel=0&amp;autoplay=0&amp;showinfo=0&amp;enablejsapi=0" frameborder="0" loading="lazy" gesture="media" allow="autoplay; fullscreen" allowautoplay="true" allowfullscreen="true" width="728" height="409"></iframe></div></div><p>Great song with a good message.  </p>]]></content:encoded></item><item><title><![CDATA[The Mere Exposure Effect and Media ]]></title><link>https://blog.carlcortright.com/p/the-mere-exposure-effect-and-media</link><guid isPermaLink="false">https://blog.carlcortright.com/p/the-mere-exposure-effect-and-media</guid><dc:creator><![CDATA[Carl Cortright]]></dc:creator><pubDate>Tue, 12 May 2026 13:58:37 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!tPoo!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F72a5c14a-2709-4a23-9d9a-509b6b45f28a_886x886.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<blockquote><p>The <strong>mere-exposure effect</strong> is a <a href="https://en.wikipedia.org/wiki/Psychological">psychological</a>phenomenon by which people tend to develop a liking or disliking for things merely because they are familiar with them. In <a href="https://en.wikipedia.org/wiki/Social_psychology">social psychology</a>, this effect is sometimes called the <strong>familiarity principle</strong>. The effect has been demonstrated with many kinds of things, including words, <a href="https://en.wikipedia.org/wiki/Chinese_character">Chinese characters</a>, paintings, pictures of faces, <a href="https://en.wikipedia.org/wiki/Polygon">geometric figures</a>, and sounds.<a href="https://en.wikipedia.org/wiki/Mere-exposure_effect#cite_note-zajonc_2001-1"><sup>[1]</sup></a> In studies of <a href="https://en.wikipedia.org/wiki/Interpersonal_attraction">interpersonal attraction</a>, the more often people see a person, the more pleasing and likeable they find that person.</p></blockquote><p>One core question to digital media: are you reading from the algorithm or is the algorithm writing you? </p><p>Just how there might not be &#8220;democrats&#8221; and &#8220;republicans&#8221; but instead &#8220;cnn viewers / NYT elites&#8221; and &#8220;Fox News viewers&#8221; there might actually be splits in belief based on if you&#8217;re a &#8220;instagram user&#8221; or &#8220;TikTok user&#8221; </p><p>Good food for thought :) . </p><p></p>]]></content:encoded></item><item><title><![CDATA[Startups vs. Businesses]]></title><link>https://blog.carlcortright.com/p/startups-vs-businesses</link><guid isPermaLink="false">https://blog.carlcortright.com/p/startups-vs-businesses</guid><dc:creator><![CDATA[Carl Cortright]]></dc:creator><pubDate>Mon, 11 May 2026 13:40:38 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!tPoo!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F72a5c14a-2709-4a23-9d9a-509b6b45f28a_886x886.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>I was at lunch this weekend with a couple of friends, and we got to talking about the startup ecosystem. It really hit me just how narrative driven that whole world can be. As I was sitting there, I started thinking a lot about the things I&#8217;ve built in the past and what I actually want to be building going forward.</p><p>I think there is this really interesting distinction that most people who work in software don&#8217;t quite grasp. There is a sharp difference between a &#8220;startup&#8221; and just a &#8220;business.&#8221;</p><p><strong>The Startup Delusion</strong></p><p>A startup is a business, sure, but it&#8217;s a very specific breed. It&#8217;s designed to grow extremely fast and capture a massive market. Because of that, these things are super risky. They&#8217;re driven mostly by hype and narratives, especially at the very beginning. To be honest, they&#8217;re very, very difficult.</p><p>When you&#8217;re launching a startup, you almost have to be delusionally insane. You have to believe you can capture such a significant part of a market that the risk becomes worth it for the investors, the employees, and yourself. I&#8217;ve done a few of these now. In the shortest, most simple way to put it: I&#8217;m just sick of trying to be that delusional again.</p><p><strong>Trading Hype for Reality</strong></p><p>I don&#8217;t think I have another startup left in me, and I told my friends that over lunch. Instead, I&#8217;d rather go build normal businesses that make money from day one. I like the idea of a model where you can put money into R&amp;D, but you actually know what the investment is and what the ROI looks like. You understand those pieces of risk much better upfront.</p><p>There&#8217;s still a spectrum of risk, of course. I still want to work on software businesses and similar projects. But the interesting thing about a standard business is that you don&#8217;t have those same crushed timelines and wild growth expectations hanging over your head.</p><p><strong>Focus and Fulfillment</strong></p><p>Without those pressures, you just get to focus on building the thing. You have a much higher hit rate. It&#8217;s a lot more fun, and you can still make a lot of money. Plenty of medium-sized business owners make a great living building things that are good for the world and provide solid employment.</p><p>You don&#8217;t need to do it the way the Silicon Valley ecosystem pushes. I think people get lost in the sauce of the ego trip that startups provide. There is so much external validation involved, but after doing this a few times, I&#8217;m just tired of that. I&#8217;m more excited about the reality of actually building good software.</p><p>The point of all this is to say that I think I&#8217;m done with starting startups for a very long time. I still love to build, and I&#8217;m excited to find people to build businesses with over my life, but I&#8217;m ready to gear my life toward something a bit more grounded.</p>]]></content:encoded></item><item><title><![CDATA[Happy Mother’s Day!]]></title><link>https://blog.carlcortright.com/p/happy-mothers-day</link><guid isPermaLink="false">https://blog.carlcortright.com/p/happy-mothers-day</guid><dc:creator><![CDATA[Carl Cortright]]></dc:creator><pubDate>Sun, 10 May 2026 14:26:07 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!tPoo!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F72a5c14a-2709-4a23-9d9a-509b6b45f28a_886x886.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>This a short post, but a reminder to give your mother some gratitude. She made you after all :) . </p>]]></content:encoded></item><item><title><![CDATA[v29 Check in]]></title><link>https://blog.carlcortright.com/p/v29-check-in</link><guid isPermaLink="false">https://blog.carlcortright.com/p/v29-check-in</guid><dc:creator><![CDATA[Carl Cortright]]></dc:creator><pubDate>Sun, 10 May 2026 14:15:23 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!tPoo!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F72a5c14a-2709-4a23-9d9a-509b6b45f28a_886x886.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Good morning. Since it&#8217;s May, I wanted to take a minute to check in on my V29 goals. I wrote these down at the beginning of the year on my birthday, and usually, I do these reviews privately about three or four times a year. This time, I&#8217;m doing it publicly. Putting it out there just helps keep me a lot more accountable.</p><p>This year, I set out with five specific targets:</p><blockquote><p>1.&#9;<strong>Double down on Foundation.</strong></p><p>2.&#9;<strong>Find time for mentorship, teaching, and reading every week.</strong></p><p>3.&#9;<strong>Bootstrap one thing to $10,000 MRR.</strong></p><p>4.&#9;<strong>Find a girlfriend.</strong></p><p>5.&#9;<strong>Make friends at the top of my social stack rank.</strong></p></blockquote><p>Here is where things stand.</p><p><strong>The Foundation</strong></p><p>On the foundation side, I think I&#8217;ve done quite well. I&#8217;ve been super consistent with the gym, meditation, and prayer. Most importantly, I&#8217;ve been keeping my mind in a really good spot. Honestly, I feel better than I ever have. There is this specific sense of peace in my life right now, and it&#8217;s great to finally be in that headspace.</p><p><strong>Mentorship, Teaching, and Reading</strong></p><p>I haven&#8217;t been doing this one super well. I have found decent windows for mentoring, especially through various work projects and writing here on the blog, but the reading side has slipped. I haven&#8217;t really finished any major books since January. I&#8217;d like to reset that and get back into a better rhythm over the coming months.</p><p><strong>The $10k MRR Goal</strong></p><p>I haven&#8217;t successfully hit this or even really structured my time toward it yet. I think Wrench Desk could potentially get there, but with how my life is set up right now, the sales cycles are just really difficult to manage. Because of that, I&#8217;m thinking about going back to the drawing board. I want to spend the next month or two hacking on a few other ideas to see what might have better legs.</p><p><strong>Relationships and Social</strong></p><p>The girlfriend goal is still a work in progress. That one is pretty self-explanatory.</p><p>As for making friends at the top of my social stack rank, this has definitely happened. Even with a bunch of changes at work making it harder to spend as much time as I&#8217;d like with people, I&#8217;ve made my friendships a huge priority. I&#8217;m incredibly grateful for everyone who is in my life right now.</p><p>Overall, it&#8217;s a mixed bag, but that&#8217;s exactly why I do these check-ins. It&#8217;s time to double down on the reading and get back to hacking. Thanks for following along.</p>]]></content:encoded></item><item><title><![CDATA[My thoughts on LLMs and Cyber Security ]]></title><link>https://blog.carlcortright.com/p/my-thoughts-on-llms-and-cyber-security</link><guid isPermaLink="false">https://blog.carlcortright.com/p/my-thoughts-on-llms-and-cyber-security</guid><dc:creator><![CDATA[Carl Cortright]]></dc:creator><pubDate>Sat, 09 May 2026 18:48:14 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!tPoo!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F72a5c14a-2709-4a23-9d9a-509b6b45f28a_886x886.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>I&#8217;ve been thinking a lot recently about why these new models are having such a massive impact on cybersecurity. I think it really comes down to the fact that we&#8217;re fine-tuning them mostly on code and building them specifically to reason about that code.</p><p>Most people don&#8217;t understand cybersecurity all that well. The reality is that <strong>anything out there can be hacked.</strong> It&#8217;s ultimately just a matter of cost. The best defense isn&#8217;t about being unhackable. It&#8217;s about making it extremely expensive to access certain systems. When you look at the various layers of security, the certifications, and the different postures companies adopt, that&#8217;s what it&#8217;s really about: How expensive and difficult are we making it to breach this system?</p><p>In the short term, these new models change that equation for everyone. But in the long term, I believe they&#8217;ll change it so that breaching the most secure systems becomes significantly more expensive.</p><p>The reason is that these models enable <strong>automated pen-testing frameworks.</strong> If you own your own code, you can have these models audit it as part of your continuous integration and testing. We can catch bugs before they ever ship.</p><p>We&#8217;re seeing a surge in bugs being found right now, and I&#8217;m not sure it&#8217;s because the world suddenly became less secure. It&#8217;s more likely that people have finally discovered how good these models are at finding existing vulnerabilities. Look at what happened with Firefox: their reports for critical vulnerabilities were fairly low, in the tens, for the last five years. Then, over the last two months, that number picked up significantly, and they fixed over 1,000 in just the last month.</p><p>To me, that isn&#8217;t a statement on the world getting more dangerous; it&#8217;s a statement on how insecure the world already was and a sign of where we&#8217;re headed.</p><p>I&#8217;m actually really excited about these automated testing strategies. We might have a temporary period of turbulence as we adjust, but I think we&#8217;ll eventually settle into a new equilibrium where things are much more secure than they used to be. There are incredible opportunities right now for building automated pen-testing into almost every digital surface that exists.</p><p>As always, the most vulnerable surface will remain the <strong>human layer.</strong> Hacks are so often the result of someone being exploited, tricked, or targeted because they were being trusting. It warrants a certain level of paranoia, but for me, this shift is much more exciting than it is scary.</p>]]></content:encoded></item><item><title><![CDATA[Key Habits]]></title><link>https://blog.carlcortright.com/p/key-habits</link><guid isPermaLink="false">https://blog.carlcortright.com/p/key-habits</guid><dc:creator><![CDATA[Carl Cortright]]></dc:creator><pubDate>Fri, 08 May 2026 14:29:27 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!tPoo!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F72a5c14a-2709-4a23-9d9a-509b6b45f28a_886x886.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>I woke up this morning thinking about morning routines and what actually made mine work a decade ago. I realized how important certain compounding habits are, such as things like eating right and getting to the gym, as well as how I approach work and other parts of my life.</p><p>One thing I became obsessed with when I realized this is what I call a <strong>&#8220;key habit.&#8221;</strong> This is a habit that, when you do it, causes your other positive habits to happen almost automatically. I spent a long time searching for this a decade ago, before eventually going on a &#8220;walkabout&#8221; through other areas of life that I&#8217;ve written about here.</p><p>Recently, I&#8217;ve come back to that idea: maybe there really is one key habit for me. One thing that, when I do it every day, compounds into everything else so I can do what is important and good without as much friction or thought.</p><p><strong>The Headspace That Changes Everything</strong></p><p>If I boil it all down, the most important habit I have is this: <strong>every morning, I get on my knees and say a prayer.</strong> A lot of that prayer comes down to:</p><blockquote><p>&#8226; Making myself more humble.</p><p>&#8226; Allowing myself to get out of my own head.</p><p>&#8226; Thinking about other people rather than just myself.</p><p>&#8226; Practicing gratitude.</p></blockquote><p>Starting the day from that headspace is what makes the other pieces of my life fall into place. As a result, I show up better for the people in my life. I tend to go to the gym. I tend to eat right, avoid alcohol, and maintain all those other small things that add up to be very big things. It fundamentally changes how I live and how I appear to the world.</p><p><strong>Heart Space Over Urgency</strong></p><p>This habit has been working for me for a little over a year now. What I&#8217;ve realized is that many of the things I thought I &#8220;had&#8221; to do don&#8217;t actually require such urgency.</p><p>What I do need is to find myself in that right space, approaching life from a higher degree of thinking. It isn&#8217;t just about following steps; it&#8217;s about getting myself into the right head and heart space so I can show up the right way every single day.</p>]]></content:encoded></item><item><title><![CDATA[Intuition vs Thinking Part 2]]></title><link>https://blog.carlcortright.com/p/intuition-vs-thinking-part-2</link><guid isPermaLink="false">https://blog.carlcortright.com/p/intuition-vs-thinking-part-2</guid><dc:creator><![CDATA[Carl Cortright]]></dc:creator><pubDate>Thu, 07 May 2026 15:06:01 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!tPoo!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F72a5c14a-2709-4a23-9d9a-509b6b45f28a_886x886.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>A few days ago, I wrote a post on intuition versus thinking. I&#8217;ve been dwelling on it quite a bit since then, and while that first post was written succinctly, I realized it needs concrete examples to really land. The most concrete examples I have come from my day-to-day life as a software engineer.</p><p><strong>The Limits of &#8220;What&#8221; vs. the Power of &#8220;Why&#8221;</strong></p><p>Current models are incredibly good at writing lines of code and describing exactly what those lines do. However, they struggle&#8212;and often fail&#8212;to answer the fundamental questions of the user experience:</p><blockquote><p>&#8226; How is this going to make the user <strong>feel</strong>?</p><p>&#8226; What is actually <strong>useful</strong> to the person on the other side of the screen?</p><p>&#8226; What parts of this interface will be <strong>frustrating, broken, or otherwise undesirable</strong>?</p></blockquote><p>There is something I can tell a model that it can&#8217;t quite grasp itself. I can provide the instructions for what to do, but behind those instructions, there is the why of what to do. In many ways, this bridges my heart and my head in terms of what actually matters for the customer of whatever software we&#8217;re building.</p><p><strong>Why This is a Risk for Vibe Coding</strong></p><p>One of the things that makes me a little bearish, frankly, on the vibe coding concept is that the skill of understanding human impact is one that takes a long time to build. It&#8217;s a skill I&#8217;ve only ever seen humans truly possess. While I&#8217;ve seen the models get a little bit better at guessing what a specific use case might look like, they are definitely nowhere near getting the full thing done.</p><p>Furthermore, these advancements don&#8217;t actually necessarily speed me up as a developer anymore. I think the biggest speed increase I got was when GPT-4 came out. It could knock out almost perfect code; I could provide a few files, give specific instructions, and it would write the code pretty much bug-free as long as I was descriptive enough about exactly what I was asking it to write.</p><p>Today&#8217;s models are basically that, except with agentic harnesses; they are better at exploring codebases and understanding where to make changes, so I can be a little less specific in my descriptions. But the thing I&#8217;ve realized is that <strong>if I don&#8217;t understand how the product works myself anyways, I have a really hard time actually creating the experience that is necessary for end users.</strong></p><p><strong>The Plateau of Usefulness</strong></p><p>I don&#8217;t know exactly where we go from here, but my intuition is that the models themselves are starting to slow down in terms of their usefulness, especially to engineers. They might still be quite useful to many other disciplines going forward, especially as other people ramp up on them.</p>]]></content:encoded></item><item><title><![CDATA[Reason #13798 to Regulate Social Media]]></title><link>https://blog.carlcortright.com/p/reason-13798-to-regulate-social-media</link><guid isPermaLink="false">https://blog.carlcortright.com/p/reason-13798-to-regulate-social-media</guid><dc:creator><![CDATA[Carl Cortright]]></dc:creator><pubDate>Wed, 06 May 2026 16:33:06 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!tPoo!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F72a5c14a-2709-4a23-9d9a-509b6b45f28a_886x886.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>I&#8217;ve been noticing something lately that&#8217;s honestly pretty concerning. The current &#8220;zeitgeist&#8221; on Twitter changes from one day to the next, and it&#8217;s starting to have a massive impact on businesses. The problem is that businesses are supposed to be built for the long term, but they&#8217;re being forced to react to a platform that lives entirely in the short term.</p><p>I&#8217;m not saying Twitter is inherently bad, but the way it&#8217;s structured today is definitely a problem. The algorithm is built to reward attention-seeking behavior rather than reality-seeking behavior. It turns out that the things that get the most attention are often the least real, and the systems we have in place, like Community Notes, are just completely insufficient for telling the truth.</p><p><strong>Marketing vs. Merit</strong></p><p>You end up with this huge bucket of consumers who believe whatever is happening on their feed. This forces companies to be extremely reactive because the Twitter zeitgeist can actually move the needle.</p><p>A perfect example of this is the debate between Claude and OpenAI&#8217;s Codex. If you talk to programmers who use both, most will tell you that Codex is the better product. But because the Anthropic team was able to manufacture this super viral loop on X, it almost destroyed the concept that the best product wins. Maybe the best product wins in the long term, but in the short term, the best-marketed product is winning. I don&#8217;t think that&#8217;s actually good for the world.</p><p><strong>The Viral Loop Problem</strong></p><p>The way people have figured out how to &#8220;hack&#8221; these algorithms for viral marketing moments isn&#8217;t a great mode for building products. It damages the world way more than we realize. On some platforms, maybe a viral loop is fine, but if Twitter is supposed to be our digital town square, we need a correct way of moderating which voices are heard. We need to know that those voices are being truthful.</p><p><strong>The Reality of Groupthink</strong></p><p>I don&#8217;t think it&#8217;s been all bad, and I think Elon actually has good intentions for the platform. But it&#8217;s become so political that everything has just averaged out to groupthink. Whether it&#8217;s on the left or the right, these algorithms pump narratives at us that are really hard to distinguish from reality.</p><p>In the long term, that&#8217;s just not good for society. It leads me back to the same conclusion: this is exactly why we need to regulate social media. We can&#8217;t keep letting the loudest, most viral voice dictate the reality of our businesses and our lives.</p>]]></content:encoded></item><item><title><![CDATA[How the Onchain World Actually Works]]></title><link>https://blog.carlcortright.com/p/how-the-onchain-world-actually-works</link><guid isPermaLink="false">https://blog.carlcortright.com/p/how-the-onchain-world-actually-works</guid><dc:creator><![CDATA[Carl Cortright]]></dc:creator><pubDate>Wed, 06 May 2026 16:17:35 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!tPoo!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F72a5c14a-2709-4a23-9d9a-509b6b45f28a_886x886.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>A little over a year and a half ago, I tried bootstrapping a platform called <strong>Higherrrrrrrr</strong>. It was a collectibles platform on Base designed to turn trading into entertainment. The core idea was something I called &#8220;evolutionary memes&#8221;&#8212;on-chain assets where the metadata physically changed as the price shifted. We tied the evolution directly to Uniswap pools; as the price moved, the art evolved. Everything was designed from the ground up to be fair with locked liquidity. It was gamified speculation, and honestly, it worked better than I expected. I learned a lot and today I&#8217;m wring about it in hopes that at some point it could help someone else.</p><p>Early on, I was floored by our traction. We had real legs. But about a month in, I noticed something that didn&#8217;t add up.</p><p>We had social engagement that rivaled some of the biggest projects on base, yet their trading volume was multiple orders of magnitude higher than ours. Their prices were mooning; ours were moving normally. I&#8217;ve always believed crypto is good for two things: large-scale stablecoin transfers and upfront speculation. I have no problem with speculation, as long as everyone knows that&#8217;s what they&#8217;re doing and that the projects are marketing things not as products but as entertainment assets which we did through and through.</p><p>As I started digging into the data in December 2024, I realized the game was rigged.</p><p><strong>The &#8220;Market Making&#8221; Illusion</strong></p><p>What I discovered and what has since started trickling out in various lawsuits is a massive game of market manipulation.</p><p>Here&#8217;s how it works: Teams hand over a massive percentage of their token supply to &#8220;trading firms.&#8221; These firms then become the &#8220;house.&#8221; They provide the liquidity, meaning every time an average user trades, they are trading directly against a professional firm with an infinite information advantage. In some cases, they even coordinate with MEV (Miner Extractable Value) bots to effectively strip-mine the end consumer. We discovered this alongside a host of other systemic abuse patterns by smaller actors on these chains.</p><p>We didn&#8217;t do that. Our growth was organic, which meant our charts looked &#8220;normal.&#8221; But because we weren&#8217;t rigging the engine, we couldn&#8217;t compete with the &#8220;success&#8221; of projects that were.</p><p><strong>When the Data Got Dangerous</strong></p><p>On Christmas of 2024, I started posting raw data to X. This was whistleblowing these schemes but because the actors were anonymous I didn&#8217;t make accusations; I just posted the numbers we found on Dune Analytics and got hundreds of thousands of impressions hopefully helping many retail users. I wanted to show the community the reality of these shadow markets.</p><p>That&#8217;s when things got dark.</p><p>I started receiving what I&#8217;d call &#8220;backhanded blackmail.&#8221; Anonymous accounts, some years old, started dropping personal details about my life that weren&#8217;t public into random chats. Some of it was related to my past struggles with alcohol (something I&#8217;ve worked hard to overcome), but other details had no digital footprint and pointed to people I love. It became clear that I was being followed in person.</p><p>I was terrified. Not just for my reputation, but for my safety and the safety of those around me. By March 2025, I took my name off the project. I stepped back. And because these were culture-led tokens,  the culture fades, and the tokens lose value. I chose to hold what small parts I had to zero too so that I didn&#8217;t betray the community for those memes. I felt like I couldn&#8217;t explain why I was leaving though without publishing the full data, which felt like a reckless move that would put a target on my back and those I love. </p><p><strong>Finding the Middle Ground</strong></p><p>I&#8217;ve done a lot of inner work since then. The fear is still there, but it&#8217;s quieter now. I&#8217;ve tried writing about it several times but this moment in time feels more right. </p><p>It hasn&#8217;t sat right with me that the current regulatory environment actually seems to protect the manipulators while punishing the builders. We&#8217;ve reached this weird polarized state: either &#8220;crypto is all evil&#8221; or &#8220;deregulate everything.&#8221;</p><p>The truth is in the middle.</p><p>I believe speculative art and entertainment assets should exist. There is clear product-market fit for the &#8220;absurdity&#8221; of things like ConstitutionDAO or the entertainment assets we were allowing people to create. People love being part of a viral moment. But that shouldn&#8217;t require a market structure that enables teams to hide behind thousands of addresses to fake traction and manipulate prices.</p><p>I&#8217;m writing this today because I care. I was outspoken behind closed doors with ecosystem leaders back then, and it saddened me how few (none) were willing to stand up for the average person getting liquidated by shadow market makers. I was wrong about this market. </p><p>I tried to be that person, and I got threatened for it. But I&#8217;m still here, and I still believe we can do this better. We need transparency, not just for the sake of the law, but for the sake of the technology actually finding its footing. Part of posting this is just giving myself the opportunity not to be afraid anymore and part is to while a lot less people are listening say that I&#8217;m willing to be a small voice advocating for the right thing in these markets.</p><p>It was sort of hard for me to find the courage to say this because of how scary it got, but I find it important to be part of a solution rather than through my fear being part of the problem by omission. I moved on over a year ago and have a normal job and life. I still care a lot about the users in these markets and still would like crypto to find its place in the world even if after knowing all of this I no longer feel excited to be a part. I&#8217;m hopeful that maybe at some point these learnings help other entrepreneurs going forward.</p>]]></content:encoded></item><item><title><![CDATA[Intuition vs Thinking]]></title><link>https://blog.carlcortright.com/p/intuition-vs-thinking</link><guid isPermaLink="false">https://blog.carlcortright.com/p/intuition-vs-thinking</guid><dc:creator><![CDATA[Carl Cortright]]></dc:creator><pubDate>Fri, 01 May 2026 14:36:07 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!tPoo!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F72a5c14a-2709-4a23-9d9a-509b6b45f28a_886x886.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>A few weeks a ago the CEO of deepmind was giving a talk at YC and he mentioned that he plays chess with the latest models. </p><p>One interesting insight from playing chess with models is how our (human) minds have the ability to shortcut problems via intuition, whereas an AI needs to think, and think hard, about how to get there. </p><p>I&#8217;ve thought this for a while, but there are hints that what our minds do is very different than just produce words, but somehow we are able to very quickly produce actions that are out of distribution but directionally correct. There are many areas of life like this, but it&#8217;s worth considering vs listening to the AI doomers talk about how the AI will get better than us at everything because not everything is thinking in words. </p>]]></content:encoded></item><item><title><![CDATA[Sobriety ]]></title><link>https://blog.carlcortright.com/p/sobriety</link><guid isPermaLink="false">https://blog.carlcortright.com/p/sobriety</guid><dc:creator><![CDATA[Carl Cortright]]></dc:creator><pubDate>Fri, 01 May 2026 14:30:05 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!tPoo!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F72a5c14a-2709-4a23-9d9a-509b6b45f28a_886x886.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>I drafted this post yesterday evening but was unsure about posting, but this morning having my coffee I finally got to the point of clarity. Earlier this week I got the intuition to post this post about getting zero&#8217;d. It was sort of last test of the fear that my ego holds on being &#8220;successful.&#8220; Hitting different forms of zero has been part of a long process which I mostly associate with my journey with <em>sobriety</em> which started a little over a year and a half ago. </p><p>Life is starting to get better again after this significant period of resetting but one thing I realized this week is how the online <em>version of me</em> has diverged from the old <em>version of me </em>and that I have some fear about showing up differently in different contexts. The person I was online three years ago is very different than the person I am now. When I was facing that, I realized the reality is that it&#8217;s just an opportunity for who I am now to be open and honest. </p><p>To understand that intro though I wanted to write a little bit about this story in case it helps someone either close to me or far away make a change that impacts their life like it impacted mine - life is too short to be as miserable as I was and if I can save even one person from that reality, then saying something is worth it. At this point everyone in my life who matters knows about my sobriety, so saying out loud really isn&#8217;t that big of a deal. </p><h2>Drinking </h2><p>My drinking went through this progression where it morphed slowly from something that was exciting, to a necessity, to something that almost killed me and I think sharing that might help other people in the same place feel less alone. I started when I was 24, which is late for most people. In my childhood drinking had been stigmatized and throughout college I largely stayed away from parties because I was pretty nerdy and thought that it would just hinder me professionally. </p><p>In early 2021 the first company I worked for went public and I had more money than any 24 year old should have reasonably had at the time (and had no idea what to do). My first thought was to move to NYC and &#8220;be a 20-something&#8220; which meant that I started going out with friends and drinking. I got my first serious girlfriend and I felt like I had an avenue to be social. I had <em>arrived</em> and finally thought I could be myself  </p><p>Then a bunch of bad things happened. I invested ~80% of my money in altcoins and risky startups in early 2022, which by the end of 2024 had basically vanished. The startup I started running that same year was failing hard, with investors I deeply respected onboard, and I had to lay off a core group of friends I had recruited to join me. I wasn&#8217;t ready to admit that failure. That year, 2023, was probably the worst of my life, and slowly that solution to being social became my solution to the fear I had of the failure I was experiencing. After this I kept trying to prove it wasn&#8217;t me and while building a few solid products and failing at a couple more shots on goal, staying in the arena until I hit the floor. I went from going out a couple of days a week to having a habit that became at least every night but started to bleed into lunches, random outings, plane rides, and wherever I could squeeze it in - my life became about the next time I could put some substance in my body to change the insecurity I felt inside. </p><p>I avoided that problem for a long time until things got pretty bad, worse than I would ever like to admit, but it was clear I needed to change something but I avoided that for a long time. In the meantime I kept prolonging that slow bottom because my <em>solution </em>was still working. </p><h2>Real Solutions </h2><p>On September 6th, 2024 I took the first real action towards getting sober which was getting dry. This is the date I took that daily habit to zero (although I slipped close to 9 months later briefly which I consider the last time I used anything to change my mind). I had told myself a bunch of times that I was &#8220;done&#8220; but something on the night of the 5th really shifted something inside me and I <em>decided</em> I was done. In hindsight I think it was seeing someone else who was in a similar situation really trying and making some progress that inspired me to get there. </p><p>This started a whole process of not just <em>willing myself </em>not to use substances, but actually to <em>begin a process of introspection</em> that I can only describe as a spiritual experience that would lead me to change my attitude so dramatically towards life that I see myself as a wholly different person  (much of this process has been published on this blog is about that under different wording!). It made me rethink and correct the record with whoever would listen, and to this day it makes the current version of myself willing to clean up the mistakes that the old me made and face the judgement that I thought others might have of me. For that I&#8217;m extremely grateful. </p><p>My <em>solution</em> was to self medicate my <em>problem</em> of the constant deep inadequacy I felt about myself. The places that led me caused me to hurt the people I was closest to which required a host of corrections over a long period of time. At this point I&#8217;m proud to say that I don&#8217;t hold any resentment and I don&#8217;t have anyone I&#8217;d be afraid to run into on the street because I went to everyone in my life and corrected those records - that in of itself is a miracle. Every day I wake up with some sense of gratitude for the small things in life and I don&#8217;t have the same desires for the things I was &#8220;chasing&#8220; to try to fix my problem. Most of all I don&#8217;t think about substances ever anymore and because everyone in my life knows it&#8217;s virtually impossible to go back. It&#8217;s also why I&#8217;m not worried about talking about it here, because it&#8217;s not a secret. </p><p>The funny part of it is that life has changed a lot too - I don&#8217;t really care about status (that was more of an ego thing) and more important to me than anything has been helping other men going through the same thing which I spend time every week doing. In some ways &#8220;losing&#8221; that old life was the key to gaining a lot of peace that I probably would have spent a lifetime trying to get otherwise. I&#8217;ve worked to clear my side of the street, and while I know I can&#8217;t reach everyone I&#8217;m committed to listening if someone still feels like I owe them an explanation (if you&#8217;re reading this and still want something clarified I can always be reached at carl@carlcortright.com and I&#8217;m willing to talk). I still care about having a good life, but what I discovered was building that on the wrong foundation was the wrong path and in many ways I&#8217;m grateful to have had a clean slate to build on, even if that meant wiping some rubble away. </p><p>What I&#8217;ve found the deeper I get into it is that people don&#8217;t really make these changes unless they see examples of them working. I don&#8217;t have secrets anymore in life, and this has become an easy one for me just to give away so maybe if I&#8217;m lucky someone else can find something similar. For me all it took was a little openness and the willingness to be honest with myself. After that, things got a lot better, but it took me finding space to surrender what I couldn&#8217;t face for a very long time. I&#8217;d encourage anyone who wants that to make the decision to go find it and I&#8217;m always happy to talk with folks who will listen.</p><p>For this post - it&#8217;s one of many I&#8217;ve written. If you think it might be useful to someone in your life I&#8217;d love for you to share it with them directly but as with most things I write I don&#8217;t expect a ton of attention - somehow though it tends to get to the places that matter. </p>]]></content:encoded></item><item><title><![CDATA[Claude Mass Psychosis ]]></title><link>https://blog.carlcortright.com/p/claude-hysteria</link><guid isPermaLink="false">https://blog.carlcortright.com/p/claude-hysteria</guid><dc:creator><![CDATA[Carl Cortright]]></dc:creator><pubDate>Thu, 29 Jan 2026 19:56:53 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!tPoo!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F72a5c14a-2709-4a23-9d9a-509b6b45f28a_886x886.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>If you or a loved one is suffering from <strong>Claude Mass Psychosis</strong>, you may be entitled to compensation.</p><h3>Is Claude Mass Psychosis Affecting Your Home?</h3><p>Symptoms of Claude Mass Psychosis include:</p><ul><li><p>The uncontrollable need to tweet hourly about how Claude is &#8220;doing 100% of your work&#8221; while you sit in a dark room staring at a terminal.</p></li><li><p>An unhealthy obsession with <strong>Claude Code</strong> and the belief that a CLI is your new best friend.</p></li><li><p>The persistent, pseudo-philosophical urge to explain to anyone who will listen that Anthropic equity is actually just a call option on all future value within the light cone.</p></li><li><p>Running Claude overnight to build complex products that literally no one&#8212;not even your mom&#8212;is ever going to use.</p></li><li><p>Generating massive amounts of <strong>slopware</strong> that looks like an app but functions like a fever dream.</p></li><li><p>Asking Claude to &#8220;handle your inbox&#8221; and promptly getting phished by an attacker because the model thought a &#8220;Limited Time Offer&#8221; was a high-priority stakeholder.</p></li><li><p>Allowing Claude access to your iMessages, only for it to autonomously text every one of your ex-girlfriends pictures from your 2022 trip to Hawaii with the caption: <em>&#8220;Thought you&#8217;d like to see these artifacts.&#8221;</em></p></li></ul><p>If you or a loved one is suffering from one or many of these symptoms, you may be entitled to financial or emotional compensation. <strong>Contact 1-800-CLAWBAC</strong> to submit your claim today. Don&#8217;t let the LLM take your dignity along with your API credits.</p><div><hr></div><h3>In All Seriousness</h3><p>I&#8217;ve been seeing a massive surge of Claude-related hype on X (Twitter) over the last few weeks&#8212;especially with the rise of <strong>CLAWDBOT</strong> and Claude Code. Curiosity finally got the better of me. Given the state of the market, I assumed most coding models had hit a plateau&#8212;they&#8217;re all basically the same, right?</p><p>But the discourse made it seem like Claude was different. People weren&#8217;t just calling it a helper; they were treating it like a magic tool that could autonomously submit PRs and ship perfect features while you slept.</p><p>That was <strong>anything but my experience.</strong></p><p>Instead of &#8220;magic,&#8221; I found a deeply frustrating workflow. It was incredibly difficult to see the outputs being produced in real-time, reviewing code changes felt like a chore, and actually building something useful was an uphill battle. For people building real products, I don&#8217;t think Claude is that great of a tool. Maybe for someone building a small toy in their garage.</p><h3>Why I&#8217;m Sticking with Cursor</h3><p>While the &#8220;vibe coders&#8221; are letting Claude run wild in their terminals, I&#8217;ve found myself retreating back to <strong>Cursor</strong> for almost all of my actual engineering work.</p><p>For regular engineering, Cursor just feels better. It doesn&#8217;t try to be a &#8220;hands-off&#8221; agent that deletes your files when you aren&#8217;t looking; it stays in the flow of a standard development cycle.</p><ul><li><p><strong>Real-time Feedback:</strong> I can see exactly what is being changed as it happens.</p></li><li><p><strong>Granular Review:</strong> Reviewing a diff in an IDE is infinitely more productive than squinting at terminal output or waiting for a bot to tell you it&#8217;s &#8220;finished.&#8221;</p></li><li><p><strong>Velocity with Control:</strong> It makes me significantly faster without stripping away the &#8220;engineering&#8221; part of the job.</p></li></ul><p>Claude might be the viral star of the moment, but for shipping real code to production, I&#8217;ll take the IDE over the psychosis any day.</p>]]></content:encoded></item></channel></rss>